Email Marketing Blog

Easter is a great opportunity for businesses to boost their sales through email marketing. By sending Easter-themed emails to their subscribers, businesses can capitalise on the holiday and promote their products or services. Eas...

Permission marketing is the process of gaining explicit consent from a customer before sending them any form of marketing communication. This could be in the form of an email, text message, phone call or even Facebook message. It...

Email marketing can be a powerful tool for relationship marketing. It allows you to keep in touch with your customers and prospects, while also building a relationship with them. In this blog post, we'll discuss how to use email ...

Domain names are an important part of the internet and are usually what people type into their web browser to access a website. Your domain name is your website's address on the internet - for example, google.com is the domain na...

You must have seen or used a QR code while making a digital payment, buying a ticket, or using a business card. But have you ever wondered what a QR code is, how it works, and whether or not you can create your own? This blog wil...

First of all, let's talk about what Email Automation is. Email automation is a process whereby email marketing software is used to send out bulk email messages to a large number of recipients. The email messages can be customized...

In 2019, there were an estimated 3.8 billion email subscribers worldwide. With half of the world's population using email and the capacity to reach consumers at any time of day or night, email marketing remains an essential appro...

Developing a good email marketing campaign strategy is important if you want to be sure your email marketing campaigns are successful. The main objective of the campaign is to be profitable without too much trouble since it shoul...

If you have just finished with your email newsletter, you must know that clicking on that send button can be nerve-wracking. As challenging as it to write a compelling newsletter, it is equally hard to tell if our newsletter is m...

How many emails have you received with headings such as "You won the lottery" or "Lose Weight with this Natural remedy", "Gain financial freedom today.” Phrases or words like these are known as spam words. Using terms like ...

An email marketing plan is a critical component of any marketing strategy. Email is the most cost-effective way to market your products, engage with consumers, and achieve your business objectives. And, on average, you can expect...

Mailpro recently launched it&s Email Marketing Benchmark for you to study your metrics and see where you stand compare to others in your industry or your region. Email plays a vital role in any marketing strategy. Quality content...

Best Days of the Week to Send Emails Selecting the right day to send your marketing emails can significantly impact their effectiveness in terms of open rates and click-through rates (CTR). Research and various studies have sho...

Even if our world has changed so much since the last Valentine's Day, February 14 is a pleasant occasion for both lovers and marketers. While couples express their affections with presents and personal dinners, businesses quadrup...

Email is the core of the marketing channel for all sizes and shapes of brands. Email is contributing factor in organizational growth and marketing success. The email marketing campaign statistics let you determine if you can foc...

Finally, Halloween is knocking on the doors once again, and people from all over the world are excited to celebrate it. When thinking about Halloween, what come to our minds are faces on pumpkins, spooky decorations, and scary c...

Let’s face it- newsletters are one of the most effective ways for your company to convey the latest news and updates to followers and clients. These are quite effective in generating sales and leads, helping your business grow. ...

Let’s face it, today, modern teams work cross-functionally, remote across departments and time zones. While email remains the predominant way of communication, it is not conducive to a collaborative environment. As an ideal one-o...

An email campaign involves many people, and everyone has different roles related to each other. To make a campaign successful, collaboration is the key and to make it easy, Mailpro introduces a multi-user account. This is one of...

Did you know 40% of B2B marketers believe that email newsletters are the most crucial tactic in their email marketing strategy? While email marketing is not a new approach, many marketers are still striving to maintain and grow t...