What's a Welcome Email?

A welcome email is the first communication that a new subscriber receives from a brand after signing up for their email list or newsletter. It's an automated message that serves as a warm greeting, introducing the subscriber to the brand and setting expectations for future communications. Welcome emails typically include a thank-you message, information about the brand or its products/services, and possibly a special offer or incentive to encourage further engagement. These emails are an important part of the onboarding process and can help establish a positive relationship with new subscribers right from the start.

Learn how to create welcome emails with Mailpro

 

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